The Oregon Head Start Association represents member Head Start programs in all 36 counties throughout the state. Every year, the association supports these programs in their efforts to fill classroom seats, and provide essential services to parents and children within their local communities. Since 2019, we have partnered with the Head Start Association to create a digital marketing campaign that effectively reaches out to parents and informs them about available slots within the program. The goal is to increase awareness and participation in these valuable programs, ultimately helping to better serve the needs of families throughout the state.
Each year, we enhance our digital marketing tactics and streamline our approach to attract eligible parents, and encourage them to learn more about Head Start programs. Using a variety of methods, including Facebook advertising, search advertising, and display advertising, we create comprehensive campaigns that are specifically designed to help local programs enroll more children. Our ultimate goal is to increase enrollment and ensure that more families throughout the state have access to these valuable resources.